The resource library
Practical workbooks, tools and guides for building a business alongside your corporate career. Everything here is organised around the questions you're asking, because building a business happens one question at a time. Choose yours, and start there.
Prefer to wander? Browse everything, or skip straight to working with me.
Exploring an idea
This is where most women begin: a good idea, a busy life, and no clear picture of what the idea could become. These resources build that picture, gently and honestly, while everything else stays exactly as it is.
Fifteen warm, honest questions across the five things worth knowing about before any big decision: your idea, your visibility, your network, your money and your confidence. You finish with a clear picture of where you're strong, where a little attention would go a long way, and which resources fit where you are right now.
An interactive calculator that turns your idea into a simple revenue model. Choose how the business could make money, adjust prices and client numbers, and watch the numbers respond. There's something about seeing your idea as a real number. Suddenly the thing you've been quietly sitting on starts to look a lot more possible.
A guided workbook, supported by 25 carefully written AI prompts, that helps you look at your idea from every angle: the problem it solves, the people it serves, what it could earn and where you fit in. You finish with real evidence, a clearer sense of the opportunity and a confident next step. No AI experience needed; the workbook holds your hand the whole way.
Want first look when it arrives? Pop your name down below.
Working out your offer
You already have the expertise. These resources help you choose what to offer, who it serves and how to describe it so clearly that the right people recognise themselves straight away.
A guided workbook that translates years of corporate experience into services clients understand and want. Fifteen corporate-to-client translations, five AI prompts, six worked first offers from different professions, and a one-page worksheet that drafts your first service. You don't need an idea fully formed; this can be the beginning.
Find the words to describe the business you're beginning to build. One clear message at every length: a sentence, thirty seconds, your LinkedIn headline and your About, with a language ladder, nine before-and-after examples and four out-loud tests. Built for the stage where you answer differently every time someone asks.
These are being written now. Join the list and you'll hear the moment each one is ready.
Looking professional
Presentation does quiet, constant work on your behalf. These resources help you look considered and credible everywhere a future client might meet you, from your LinkedIn profile to your first proposal.
Your strengths, story and experience, distilled into a LinkedIn presence that genuinely sounds like you. A deep-dive session, a full rewrite of your headline, About and key experience in client language, visual guidance, a personal video walkthrough and two weeks of support. Built quietly, live when you choose.
Being written now. Join the list to hear when each one lands.
Figuring out pricing
Pricing is where confidence gets tested. These resources help you work out what to charge, understand what your prices say about your business, and know when it's time to raise them.
On their way. Join the list for first look.
Getting ready for clients
Real clients change everything. These resources help you build the simple systems that keep the work enjoyable: a client experience people remember, projects that finish well, and referrals that come naturally.
Being built now. Join the list and you'll be the first to know.
Ready to grow
Growth that lasts is built on visibility habits you can keep and relationships that feel genuine. These resources help you stay in front of the right people without living on the internet.
Coming through the year. Join the list to hear first.
The library grows every month, guided by the questions women here are asking. Pop your name down and you'll hear about each new resource the moment it's ready, always with a founding price for the list.
Lovely, you're on the list. You'll be the first to hear.
Work with me
Every resource here works on its own. And when you want twenty years of business development experience applied to your specific situation, this is where we do that together.
"Not only was she able to distil my strengths, story and experience into clear and neat terms, she packaged this into a brand and style that truly reflects me."
Anne Owen · Senior Communications Specialist
A personal video review of your LinkedIn profile and assessment results: where you're strong, what's holding you back, and the three moves I'd make first. Book it, send your links, and it arrives within days. Your $197 comes off either service below if you go further.
Your strengths, story and experience, distilled into a profile that genuinely sounds like you. A deep-dive session, a full rewrite in client language, a personal video walkthrough and two weeks of support. Built quietly, live when you choose.
Ninety minutes to map it properly: your visibility, your network, your first steps and your timeline. You keep a written plan in plain language, with a 30-minute review a few weeks later so it survives contact with a busy life. Your $197 review comes off the price.
A guided program where we build the business properly, together: the offer, the words, the visibility, the first client. In order, with support, while you're still employed. The waitlist hears everything first.
Not sure where to start?
The free Business Readiness Assessment shows you where you stand across your idea, your visibility, your network, your money and your confidence, then points you to the resources that fit. A year from now, this idea is either real or set down with a clear head. Both count as forward.
Take the free assessment Rather talk it through? Email me directly, I read everything.
